Ben Cooper

Group Innovation Director M&C Saatchi Sydney. Co-Creator O Six Hundred Kayak. Proud father. Loving husband. British.

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“Hello, world!”

February 15, 2007



a_v_code.jpg

Originally uploaded by sns2006.


A real installation for the virtual globe of the software Google Earth.

A Semacode measuring 160 x 160 meters was mown into a wheat field near the town of Ilmenau in the Land Thuringia. The code consists of 18 x 18 bright and dark squares producing decoded the phrase “Hello, world!”.

Learn more about the project here.

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